The Digital Reputation Game Has Changed
Digital risks to your reputation have never been more widespread nor addressing them more urgent.
Reputation attacks can cripple organizations, cost millions of dollars, endanger crucial deals and product launches, and leave legacies tarnished.
Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it.
Business Impact
Consumers lost $752 million in 2023 to business impostors. When scam artists target you or your organization, they can harm your reputation.
Endangered Deals & Transactions
Harmful or damaging information can endanger crucial deals and product launches.
Destroyed Legacies
It has never been easier for activists, disgruntled employees and other parties to rapidly deploy tactics that can ruin your reputation overnight.
Generative AI
AI tools and advances make it easier than ever to impersonate every aspect of you or your organization - from visuals to audio and video, making their representation of you almost indistinguishable from reality.
You Can Prevent Digital Reputation Threats
Digital reputation risks can come from many sources and now stretch far beyond Google search results: scam artists impersonating you for profit, investigative journalists probing for damaging information online, or disgruntled parties looking to cancel and hurt you.
If your current digital reputation strategy focuses only on reacting to attacks, you have not covered all your bases.
The truth is, many of these digital attacks on your reputation are preventable. A modern digital reputation framework identifies vulnerabilities and proactively defends against them.